How Propaganda Became Known As “Public Relations” (1of2)

June 12, 2009 by admin  
Filed under public relations

“When I came back to the United States, I decided that if you could use propaganda for war, you could certainly use it for peace. And ‘propaganda’ got to be a bad word because of the Germans using it, so what I did was to try and find some other words so we found the words ‘public relations’.”

- Edward Bernays

This is the first part of a two part clip about a man named Edward Bernays who saw how propaganda in war time could also be used to manipulate the masses during peace time, only in this sense, doing it for commercial gain.

This is part of a documentary called “The Century of Self” by Adam Curtis and the BBC. You can download this entire documentary in four parts for free at http://www.archive.org/search.php?query=century%20of%20the%20self%20adam%20curtis

Duration : 0:10:5


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Comments

17 Responses to “How Propaganda Became Known As “Public Relations” (1of2)”
  1. omerta926 says:

    i completely agree. …
    i completely agree. genius, but brutal.

  2. blaziermissy says:

    Hmmm…so all the …
    Hmmm…so all the nationalism and patriotism fervor is sold to us, as well as the ideology of “the power of the people” (democracy) is not public relations? Yes, it is….mixed in with propoganda. Democracy is a facade and patriotism and nationalism is an arousal tool for war. The president is a puppet, as the elite rule the world. Yeah, public relations sell us on the bs.

  3. DRLAPAGLIA says:

    Bernays taught the …
    Bernays taught the ignorant cattle to buy shares in an inflated stock market right before the stock market crash of 1929, which was inevitable due to the fact that the economy had become inflated with excess currency due to the demand of credit (free lunches) by the masses. The currency had become debased, so this was a brilliant scheme by Bernays and the bankers to immediately drain excess currency in circulation, but also collect the collateral of the sheeple at the same time. Simply amazing.

  4. reforest4fertility says:

    hmmm, spelling …
    hmmm, spelling mistake? uh, like pubic instead of public? After all, sex sells and isn’t the pubic area central to Freud and the ground of neuroses.

    At least this was early Freud and definitely the banner Wilhelm Reich took up his clinical work as well in The Function of the . That our early sexual experiences and how we received them form our state and level of health or neurosis. So How Propaganda Became Pubic Relations.

  5. reforest4fertility says:

    A couple books to …
    A couple books to unstone minds, maybe even pakalolo’s: Toxic Sludge is Good For You and/or Trust Us We’re Experts, both by John Stauber and Sheldon Rampton. Another is Four Arguments for the Elimination of Television by Gerry Mander. However particularly this last one might seem dated. But it’s not. Such news as these carry is new until it’s heard and heeded.

  6. SierraNovemberKilo says:

    Thanx.
    Thanx.

  7. SierraNovemberKilo says:

    I remember seeing …
    I remember seeing this when it was first shown on TV. Interesting how I’ve got more from it seeing it again at this long distance.

    LaneCh, can you correct the spelling mistake in the title please.

  8. LaneCh says:

    Thanks for sharing …
    Thanks for sharing your opinion, Sonya. I ure you that it was dismissed accordingly.

  9. PakaLoLoDaddy says:

    LaneCh you’re an …
    LaneCh you’re an idiot! The average PR person has nothing to do with this. Propaganda is not PR. Propaganda is propaganda. Public Relations is everything from publicity of an actor to creating a campaign for a corporation/company to donate money to charity. Aren’t those good things??? Ya know, holding companies liable to public opinion??? You are the one who is brainwashed by this ignorant stereotype of how things really run. Idiot read a book!

  10. worldchangin says:

    council of public …
    council of public relations…

    hmmm

  11. KaneSyndrome says:

    More people should …
    More people should watch videos like this…might change the world a bit!!!5/5

  12. rageunderground says:

    Wow.. that was …
    Wow.. that was really interesting. 5*
    brilliant lil doco. Bernays is so interesting. such an onto it fellow.

  13. DropZoneRecords says:

    I so agree my …
    I so agree my friend, I totally agree!

  14. impatientp says:

    its pitiful how …
    its pitiful how videos like this have 5000 views, yet Lil Wayne- Lollipop has 12,000,000

  15. furlur says:

    Freuds and Edward …
    Freuds and Edward Bernays …just sick…
    you are not an animal you are a powerful and beautifull living being (spirit).
    We need to stop this System.

  16. toeg1 says:

    Yep, that’s pretty …
    Yep, that’s pretty much how it happened. Europe has never really caught on to the concept, thank goodness, but it’s the fundamental driving force behind nearly all advertising.

  17. kathyschmid says:

    Brilliant
    Brilliant

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